Graphics and Communication

VISUAL ARTS DEPARTMENT

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Career opportunities

image & communication manager, art director, advertising graphic, web designer The second level degree in Graphics and Communication offers a decisive strengthening of the image creation and re-elaboration, reinforcing skills and knowledges destined to outline professional figures able to operate in the marketing, commercial communication (above and below the line) the art direction without neglecting the applications and developments related to the video production and editing and to the editorial design. The acquired competences during the study period will lead the student to apply them in a wide range of external professional opportunities to be ready to be strictly connected with the professional ambit, learning how to manage the entire relationship with the client, from the brief draft, to the marketing and communication strategy, to the concept and related production of the developed layout. The outgoing professional figure is a young professional with a theoretical-practice knowledges baggage, that will permit him/her to start in building his/her own personal career, offering his/her services to private companies in the print and editorial design, advertisement, graphics and web design agencies. The student will also gained the necessary experience to promote himself/herself as communication and image consultant and to start the company career towards managerial position in the image& communication management area.

Aimes of the course

TThe second level degree in Graphics and Communication offers a decisive strengthening of the image creation and re-elaboration, reinforcing skills and knowledges destined to outline professional figures able to operate in the marketing, commercial communication (above and below the line) the art direction without neglecting the applications and developments related to the video production and editing and to the editorial design. The partnership with leading institutions and companies will further allow the student to apply such knowledges to a significant number of external commissioning to enter therefore, personally in contact with the core of the profession, learning how to manage the entire relationship with the client, from the brief draft, to the marketing and communication strategy, to the concept and related production of the layout, entirely developed in the labs of the Academy for a later integration in the communication medium identified and suggested by the student.

Subjects
  • Communication ethics (4 CFA)
  • Illustration I (9 CFA)
  • Special Graphic Techniques I (9 CFA)
  • Cultural psychology of consumer behavior II (6 CFA)
  • Visual Arts Aesthetics (graphics and communication) (6 CFA)
  • Art direction I Lab (6 CFA)
  • Brand Design (biennium) (5 CFA)
  • Commercial Communication I (graphics biennium) (5 CFA)
  • Copy writing (biennium) (5 CFA)
  • Basics of cultural marketing (5 CFA)
Teachers
image.jpg Arici Tiziana
Asti_Matteo.jpg Asti Matteo
alberto_biffi_square.jpg Biffi Alberto
FullSizeRender 50.jpg Bonomi Silvio
foto mia.jpg Cosi Paolo
datanasio alberto.jpg D'Atanasio  Alberto
MichelaDiStefano.jpg Di Stefano Michela
Ferrari per sito.jpg Ferrari AntonGionata
me_quad.jpg Follini Francesca
Paolo Fossati foto profilo curriculum.jpg Fossati Paolo
Gobbi per sito.jpg Gobbi Claudio
Menchiari_Patrizia.JPG Menchiari  Patrizia
Pasinetti Ennio
luca-rossi-avatar_02.jpg Rossi Luca
SORELLI MARCO.JPG Sorelli  Marco
FullSizeRender.jpg Tantardini Massimo
Zubani Fabrizio.jpg Zubani Fabrizio