Web and Communication for Business
Web designer, net manager, brand designer
Characteristics of the course of study
The educational objective of the Course is to assure to elaborate and diffuse a multimedia and technological culture that may contribute in defining new professional profiles reaching towards uniting the creative and communicative attitude of the artist with the technological innovation, on one hand, as the ability to promote new access modes to the symbolic component of the goods, new life styles and new sustainable models of use, on the other hand, as the ability to produce data communication portals, e-commerce systems, collaborative systems, net-marketing policies that lean towards promoting and enhancing the economic system of the made in Italy.
I Year
- Photography (6 CFA)
- Digital image processing (Photoshop I) (6 CFA)
- Technology and digital applications (illustrator) (6 CFA)
- Graphic Design (Lettering) (6 CFA)
- Graphic Design I (4 CFA)
- Design history (PA) (4 CFA)
- Advertising Communication (6 CFA)
- Web Design I (web) (8 CFA)
- English (4 CFA)
- Fundamentals of computer science (4 CFA)
- Media phenomenology (6 CFA)
II Year
- Computer Graphic (Indesign) (5 CFA)
- Digital image processing (Photoshop II) (5 CFA)
- Photography II (4 CFA)
- Cultural psychology of consumer behavior (4 CFA)
- Web Design II (web-javascript) (8 CFA)
- Net Marketing I (SEO Positioning) (4 CFA)
- Digital Video (painting-web) (6 CFA)
- Use of softwares for the web (mySQL) (6 CFA)
- Advertising Communication II (4 CFA)
- Advanced English (4 CFA)
- Art Direction I (4 CFA)
- Copy writing (6 CFA)
III Year
- Net Marketing II (4 CFA)
- Multimedia Design (8 CFA)
- Communication ethics (4 CFA)
- Web Design III (PHP, MySQL) (8 CFA)
- Art Direction II (4 CFA)
- Logic and business organization (6 CFA)
- Elements of journalistic communication (Copy writing II) (6 CFA)
- Interaction design (Web) (6 CFA)
- Net Art (4 CFA)
- Work placement activity (museum didactics) (6 CFA)
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Professors
- Andrea Dell'Orco
- Andrea Dusi
- Andrea Mutti
- Anna Schettin
- Barbara Scaroni
- Beatrice Zanotti
- Chiara Canova
- Claudio Gobbi
- Davide Sardini
- Elena Cecchini
- Enrico Dusi
- Fabio Codebue
- Fabio Groppi
- Francesco Falanga
- Giacomo Scanzi
- Giordana Francini
- Laura Gallese
- Luigi Ricco
- Marco Castelnuovo
- Marco Mazzoleni
- Marco Sorelli
- Matteo Asti
- Matteo Galanti
- Mauro Pini
- Nicoletta Rossini
- Paolo Camozzi
- Paolo Fossati
- Paolo Zanzottera
- Patrizia Menchiari
- Roberto Bonisoli
- Sergio Bonometti
- Stefano Renga
Job perspectives
web designer, net manager, brand designer
The outgoing professional figure is a digital web communication professional mastering all the informatics techniques, together with the graphic-artistic one (creative suite, operating system, web design, SEO, net-communication, social-media- marketing etc.) finalized to project and realize the coordinate image and the online communication of different kind; the graduate is also able to manage the institutional communication processes both on the symbolic value of the services, products and consumption goods, than on the above and below the line fields.
